What is DIGITAL MARKETING all about
What is DIGITAL MARKETING all about In order to understand Digital marketing first we need to understand what marketing is, Marketing refers to activities a company undertakes to promote the buying or selling of a product or service, and it includes advertising, selling and delivering products to customers. At its core, marketing seeks to take a product or service and find its ideal customers and draw their attention to the product or service. Now that we understand what marketing is, the digital marketing is a type of marketing that uses internet, mobile devices, social media, search engines, emails and other channels to reach potential customers. With it we can target a particular customer segment who are likely to buy the products, rather than promoting it to a whole wide field of customers in which most of them may not buy the advertised product. it helps to reduce the cost of marketing and it is interactive with the customers that are targeted. It can give us a comprehensive, s